Adobe Analytics

Hi everyone! Discover a goldmine of Analytics insights and resources at Adobe Summit 2025 with our comprehensive guide to all Adobe Analytics sessions and labs. Whether you're a seasoned user or exploring Adobe Analytics, this post is your key to navigating Summit's content.   Session/LabsSpeakersD...

We are officially open for business for Adobe Analytics Rockstar tip submissions! Join me on stage at Summit while you present your best TWO Adobe Analytics/Customer Journey Analytics/Adobe Product Analytics tips and the audience votes on their favorites for huge prizes!     You have until December ...

Introduction As an Adobe Customer Journey Analytics (CJA) product administrator, you might wonder how much Adobe Experience Platform (AEP) knowledge your role requires. While CJA is built on AEP, becoming an AEP expert isn't necessary to administer CJA effectively. However, understanding key AEP ...

Do we need to consider the initial event(first number) when capturing the actual event in post_event_lists array column ? below example click is product view . eg; post_vent_list(2,216,218,222,100,102,103,104,105,127,129,134,136,137,138,139,140,10003,500,501,502,503,10000,128,130,131,143,144)

Dear Team,In which cases, it makes sense to capture the same value in both an eVar (conversion variable) and a prop (traffic variable) to get the best of both tracking methods.  And When to Use Only eVarAnd When to Use Only Prop Could you please guide with example, thank you

Hi all,   does anyone know whether ChatGPT and other AI crawlers are currently already included in the IAB bot list?   We're currently having the IAB bot list feature enabled, and are capturing the user agent of incoming traffic, and as far as I can see there are not "openai" user agents captured ht...

It looks like on the latest version Excel for Mac (Version 16.94) does not have the option to save as Windows Formatted Text format anymore. Has anyone run into this issue and if so, how were you able to work around this? Thanks!

Hello, I moved to the new version of report builder.  I have an existing daily dashboard that's been running daily for 5 years and I just made an update to the Excel file.  I want to replace the old file with the new file and schedule it to the same distribution list as previously and using the same...

Hi, in the new report builder I'm trying to get a sum of all occurances into one line not broken out by URL.  There used to be a subtotal option in the old version of Report Builder.  Any idea where that subtotal went?  Thanks.

Hi everyone, I have read the documentation and browsed the Q&As but so far, I am still not sure how an exit rate works combined with an eVar or Prop, hope you can help:We have few pages on our website and a lot of applications, sometimes several per page. That's why I need to use eVars / Props to ch...

We are trying to capture some simple campaign parameters in the query string, but it is coming in as "Unspecified". Why might it not be picking up the query string in our URL?  URLs we've tried:  https://www.mywebsite.com/research-and-insights/todaysreport?media=owned&campaign=dailyreport&tactics=re...

As much as I love being able to hyperlink dimensions in a freeform table, this is only limited to either: Having a URL-based dimension so you can allow Adobe Analytics to create hyperlinks for all rows orManually enter the URL for each row (There is an option to create a dynamic URL string, but that...

Hi Team,We are working on to move our website from AMS to AEMaaCS in a phased manner i.e. few web pages (in Phase 1) would be rendered from AEMaaCS while the rest of the pages continue to be rendered from AMS. Since we are using/extending the core components in AEMaaCS the analytics datalayer struct...