Getting Started

What is Pinterest

Pinterest, is a place where users visually share and discover new interests. Posting (aka Pinning), images or videos directly from websites or apps or Pinterest, to a Specific Board.

All Pins link back to their sources, which is how you can get referral traffic, and one of the reason why, Pinterest can be a great marketing tool to get in front of your Target Audience.

IMPORTANT!

Pinterest functions like a Search Engine, such as Google. So if you type in a word or phrase for a topic you are searching for, like you would do using Google, Pinterest will act in the exact same way and show you the most relevant contents, that are ranked in order of their helpfulness and relevance.

Why is important to understand the Search Engine fuctions?

• To get your contents in front of a wide audience and, specifically, your Target Audience, you have to type in that keywords, such as a word or a phrase, that your Ideal Customer would type into the search bar to describe what they are searching for. That's how they will find you!
• TIP: keywords relate to your Target Audience pain points are awesome, because that's what your Ideal Customer will put in the search bar.

Pinterest is a great Social Media Marketing strategy because:

1. People use Pinterest to search for info on a wide variety of topics, and doesn't matter what you are offering, most probably someone has searched for in Pinterest.
2. When people jump on Pinterest and start to searching for what they need, they are at the purchase stage, meaning they are ready to buy the product or service that they are looking for:)
3. It is a great way to drive leads to your website and it is a great tool to implement your Blogging Strategy.

YOU SHOULD DEFINITELY THING ABOUT THE OPPORTUNITY TO INVEST YOUR TIME OR MONEY (SUCH AS HIRING AN EXPERT OR TAKE A SPECIFIC COURSE), TO SCALE YOUR BUSINESS ON PINTEREST AND REACH YOUR TARGET AUDIENCE IN A FUN WAY AND HELP THEM WITH THEIR PAIN POINTS AND DESIRES.

PINTEREST IS ONE OF THE FASTEST GROWING PLATFORM WITH OVER 100 MILLION USERS! MOST PROBABLY, YOUR IDEAL CLIENT IS WAITING THERE, TO RE-PIN ALL YOUR PINS AND TO BECOME YOUR NUMBER ONE FAN:)

Let's Chat!