Design for Belonging: Beauty of Promise and Power of Delivery - OD6308

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Closed captions in English, French, German, and Japanese will be available for this session by October 26.

Customer expectations have skyrocketed across almost every business category as a result of choice, innovation, and technology. Products and services not only have to be pragmatically useful but they also need to be culturally relevant, delightful, and inclusive as well. In today’s landscape, where brand is experience, a seamless relationship between narrative and implementation must be established. So, what does it take to unite promise and delivery - to harness the marriage of belief and behavior?  Who are the people and methods that can help nurture the magic from the start? What happens when you fail to do so? And more importantly, what happens when you succeed? 

Join Tim Allen to learn how Design is being used to deliver on Airbnb’s promise to create a world where anyone can belong anywhere. 
 

Technical Level: General Audience

Type: Keynote

Category: Industry Best Practices

Track: Creativity and Design in Business

Audience: Art/Creative Director, Business Strategist/Owner, Educator, Graphic Designer, Motion Graphics/Visual Effects Artist, Photographer, Print Designer, UI and UX, Web Designer, Social Media Content Creator, Executive, Marketer