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AstraZeneca HealthCare Foundation (AZHCF) Webinar Series 1: Communicate with Passion: Say Less and Let Them Remember More
Thursday, October 25, 2018 4:00:00 PM Coordinated Universal Time - 6:00:00 PM Coordinated Universal Time
How to Tell Your Program Story and Make Your Accomplishments Resonate with Stakeholders: AZHCF President Rich Buckley and Executive Director Joyce Jacobson join with Leigh Madden, Senior Vice President of Public Communications, Inc. to offer valuable insights into the power and art of storytelling to advance your community-based program outcomes and lessons learned. Learn how to develop key messages and spread the word by leveraging social media and conducting media outreach. Tips, tactics and templates will be shared to help bring your program to life, including through photography and videography, and metrics to assess the effectiveness of each communications tactic will be discussed. Maximize your ability to reach your stakeholders and leave them with a memorable message! Angie Settle, DNP, APRN, BC, FNP, and CEO of West Virginia Health Right, Inc. (a Connections for Cardiovascular HealthSM Grant Awardee) shares real-world examples of using storytelling and communications to support their program efforts. Access the AZHCF Dissemination and Communications Guide for more information and learn more about the speakers here.

Established in 1993, the AstraZeneca HealthCare Foundation is a 501(c)(3) nonprofit entity, separate from AstraZeneca Pharmaceuticals. In 2010, the AZHCF launched the Connections for Cardiovascular HealthSM (CCH) program with the mission of improving cardiovascular health in the United States. Learn more about the AZHCF and the CCH program on our website: https://www.astrazeneca-us.com/sustainability/healthcare-foundation.html.

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